Choosing the right MBA in Marketing program is one of the most important decisions you’ll make in your career. A good MBA in marketing can enhance your understanding of the new trends in marketing, boost your salary, and help you move into leadership positions.
Looking at how crucial an MBA in marketing can be for your future, here’s 5 tips to help you know how to pick the right MBA program for you.
Be clear about your career goals
What are your career goals? Do you want to be a marketing manager in a multinational company? Do you want the opportunity to work abroad? You need to be specific about your goals because it will determine the features you should be looking for in an MBA program: study abroad opportunities, comprehensive managerial courses and more.
Pay careful attention to the curriculum
The marketing industry is changing rapidly and so it’s crucial for Marketing programs to keep up with the new trends. The best way to see if your marketing program is adapting to the new trends is to examine the curriculum. Does the curriculum look at the growing relationship between online and offline marketing or integrated marketing? If the curriculum addresses key changes in the industry, then you know that the Marketing program is in sync with the market.
Make sure you’ll have access to experts
Building on the earlier point, it’s important to explore the curriculum. Equally as vital, though, is seeing if the MBA program gives you access not just to exceptional professors but marketing professionals. An MBA program with strong ties to the marketing world ensures that you meet key people in the industry that can help you as you move forward in your career.
Visit the campus
If you’re going to be commuting, it’s important to visit the campus to see how far it is. But that’s not the only reason to go to the school. Visiting the campus gives you insight into the culture, administrators, professors, class sizes and environment. Getting a feel for the university helps you see if the school is a right fit for you.
Find out how flexible the school is
If the thought of giving up work for 2 years to study doesn’t appeal to you, then you might want to go part time. Therefore, you need to see if the university is flexible and has an MBA in Marketing program that works well with your schedule.
If you’re interested in continuing your studies in Marketing, then LUCAS College has the right program for you. Located in the heart of Accra, we offer an MBA in Marketing that’s geared towards empowering you and helping you reach the next stage of your career.
We have a brief guide that gives you a glimpse into our MBA in Marketing program and helps you know what it takes to become a Master in Marketing. Simply download below and learn how to take your career to the next level.
